Comparing Salesforce and Oracle: Which is the Better Cloud CRM Provider?

Kamiweb Project
2 min readDec 16, 2023

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Looking for a Cloud CRM provider to effectively manage your business relationships? Oracle CRM and Salesforce CRM stand out as the leading choices, offering top-notch Customer Relationship Management services.

Salesforce CRM, holding a significant 19% market share, is a popular choice among businesses. Oracle CRM, however, is catching up, currently holding about 12% of the market share.

Deciding between Salesforce and Oracle CRM can be challenging as both offer excellent CRM tools and features. Our comprehensive guide compares the main features and services of Salesforce and Oracle Cloud CRM, helping you make an informed decision.

Salesforce CRM Overview: Key Product Features

- Salesforce, the world’s leading CRM system, offers a range of products powered by the latest technology.
- Sales Cloud: Streamlines sales processes and accelerates deal closure.
- Service Cloud: Enhances customer support and service.
- Marketing Cloud: Offers AI-driven marketing automation tools.
- Commerce Cloud: Creates personalized e-commerce experiences.
- Data Cloud: Manages customer data across Salesforce applications.
- AppExchange: Provides a vast library of add-ons and extensions.

Oracle CRM Overview: Key Product Features

- Oracle’s Advertising and CX solutions bring exclusive CRM products.
- Cross-CX: A suite of flexible Customer Experience cloud applications.
- B2B and B2C Marketing: Manages multi-channel marketing campaigns.
- Oracle Advertising: AI-powered insights into audience demands.
- Oracle Sales: AI tools for intelligent sales recommendations.
- Oracle Intelligent Service: Advanced digital-first service products.

Detailed Comparison of Salesforce and Oracle CRM

- Pricing: Salesforce offers varied pricing plans, with a free trial available. Oracle, slightly more expensive, lacks a free trial.
- Features & Capabilities: Both offer unique features across Sales, Service, and Marketing Clouds, necessitating a choice based on specific needs.
- Integration Options: Salesforce and Oracle both support integration with various systems, though specific tool compatibility should be checked.
- Language & Device Support: Salesforce supports multiple languages, while Oracle supports only English. Both are compatible with various devices.
- Service & Support: Salesforce provides 24/7 support through multiple channels, while Oracle offers live support and online resources.

Decision Time: Salesforce or Oracle CRM?

Choosing between Salesforce and Oracle CRM depends on your business needs and the specific features that align with your goals. Both providers offer robust CRM solutions, but the best choice will hinge on your unique requirements and priorities.

For more information and detailed insights, consider reaching out to Kamiweb, a renowned B2B IT firm known for its expertise in Salesforce services and partnerships with major companies like Amazon, Dell, and Microsoft.

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